MIMS Automechanika Moscow is the leading exhibition of automotive spare parts, automotive components, equipment and vehicle maintenance products in Russia and Eastern Europe.
In 2019 more than 1,4 thousand of exhibitors from more than 30 countries came to Moscow to participate in the exhibition. There were 14 exhibition halls and 12 national pavilions, including China national pavilion.
MIMS 2019 gathered around 30 000 visitors representing Russian and foreign manufacturers and suppliers of automotive spare parts, automotive components, equipment and products for car maintenance. More than 80% of visitors are high-level managers who influence the decisions on purchasing the goods featured at the exhibition. The aims of the visitors include searching for products and services for business, getting to know about new products and services, receiving special offers and consultations from specialists.
More than 300 hours of business events were organized for the visitors. In the opening session of the AGORA conference platform, the key figures in the industry covered actual topics. The topics of speeches of the AGORA conference area included software in the automotive industry, prospects in the automotive industry, car services and legal aspects of doing business in the automotive industry.


There were several speeches connected to Chinese manufacturers and business with Chinese companies. For example, the head of the Russian-Chinese Chamber for the support of machinery, technology and innovation products trade spoke about the ways to promote Chinese brands in the Russian market. Another example is the representatives of MEPART.RU who presented special programs aimed at developing Russian-Chinese trade relations. On the last day there was an extensive lecture on the specifics of customs control and certification of the Chinese importing goods. Also there were several workshop for purchasers. A famous Russian business-writer and business-adviser Asya Barysheva spoke about the ways of negotiating the price with buyers.